Corrian at Tasman Bay Chiropractic tasked us with moving the image of his business forward and properly positioning it in the market; shaking off the old view of chiropractic care. As part of this move he also wanted to be able to educate the market and reach out with what chiropractic care is all about.
To achieve this we built him a web site and blogging system based on WordPress so he can release weekly articles on chiropractic care , regular research papers and case studies. This coupled with a design that clearly identifies his audiences – kiwi blokes, sports people, women and children – and then goes n to illustrate that chiropractic is part of primary health care.
